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Business Plan: Private school with a focus on e-sports
 Lipták, Martin ; Krbová, Jana (advisor) ; Jaegerová, Václava (referee)
This dissertation thesis write up the bussines model to create private high school focus on e-sport. Theoretical part is focus on introduce basic information about e-sport and importance of this plan. Practical part include business plan, marketing mix, market analysis by Porters model, factors analysis by SLEPT, financial analysis with risk analysis and business model support by creative economy and knowledge management.
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